Venable·CONSUMER PROTECTION
California Requires AI Performer Disclosures in Ads
California has enacted Senate Bill 1050 requiring advertisers to clearly and conspicuously disclose when AI-generated synthetic performers appear prominently in ads, with violations treated as false advertising under state law.
sb-1050synthetic-performerai-advertisingcalifornia-lawdisclosure-requirementsfalse-advertising
Read the original firm alert → Thursday, September 24, 2026